Fixed Assets

Purpose:- Implement strategies & policies to achieve targeted sales and improve market share of Industrial Brands and Starlite Mattress on sustainable basis while maintaining customer relationships.

Key Accountability :-

PROFITABLE GROWTH :

Key Activities

• Prepare territory plan for Comfort Foam & Starlite Mattress.
• Facilitate ZDs/ Ads / Dealers to achieve their sales target.
• Prospect Institutions and convert them into Customers.
• Help in implementation & adherence to national procedures & policies.
• Update HOD on competitor's activities.

KPI:-

• Metric Tones and RCV
• Impact of Schemes
• No. of prospects visited
• No. of new business opportunities added.
• Lapses in providing competitor's update

MARKET DEVELOPMENT & PENETRATION

• Implement BTL activities in assigned territory.
• Implement plans for expansion and management of dealers.
• New dealer's appointment.

CUSTOMER SATISFACTION:-

• Visit ZDs / ADs / Dealers as per plan.
• Ensure timely complaint redressal.
• No. of dealers / ZD/ AD's visited.
• Complaint resolution time

COLLECTIONS

• Ensure that payments are received timely from ZDs / ADs / Dealers
  Credit days

Key Decisions

Propose introduction / discontinuation of Products developing upon Competition.

Working Relation

• Establish effective relationship with Sales Head to give inputs / market feedback.
• Establish close relationship with Channel Partners to understand the market needs and challenges.
• Work closely with marketing department for branding / publicity support at local level.
• Close relation with Commercial to ensure that all financial claims of channel are settled within time.
• Establish effective relationships with all Service departments.
• Close relation with subordinates to ensure harmonious working conditions.

Company Profile :

Our client, a leader in Polyurethane (PU) Foam and Mattresses is a multi-billion rupee entity having established winning brands that have become household brands in India and overseas. This fastest-growing group even today has a nationwide presence, the largest market share in manufacturing PU Foam with a global marketing perspective, and an impeccable track record of bringing comfort, convenience, and luxury to enhance lifestyle.
This foam is a perfect medium for flame and glue laminations with various normal and technical textiles or leather. It is easily printable - Spray, Flexo, and Screen, which makes it suitable for decoration, gift wrapping/packing, and display
Major applications include Mattresses, Sound and Vibration Absorption, Headliners, Sun Visors, Seat Covers Door Trims, Lamination with Fabric/Scrim, Vinyl, and leather