Director of Marketing Wakanow Nigeria
Posted on :
03-01-2024
Employer Active
1 Vacancy
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Job Description
Job Objective
To lead and innovate Wakanow Nigeria s marketing efforts focusing on driving brand growth and customer engagement through strategic marketing initiatives with a strong emphasis on digital and online marketing strategies.
Job Description
Strategic Marketing Leadership
- Formulate and implement shortterm and longterm marketing strategies to achieve business objectives.
- Collaborate with senior management to integrate marketing strategies with the company s overall vision and goals.
- Analyze market trends to identify new opportunities and challenges.
Brand Management
- Oversee the creation and execution of effective brand strategies and campaigns.
- Ensure the brand message is strong and consistent across all channels and marketing efforts.
- Monitor market trends research consumer markets and competitors activities.
Digital Marketing
- Spearhead all digital marketing efforts including SEO SEM social media content marketing and email marketing.
- Manage online brand and product campaigns to achieve precommunicated goals and objectives.
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
Market Research and Analysis
- Conduct comprehensive market research to gather insights on customer preferences market conditions and competitor strategies.
- Utilize analytics tools to track campaign success and market trends.
- Provide actionable insights based on analytics to guide marketing strategies.
Customer Engagement
- Develop and implement innovative marketing campaigns to attract and retain
Employment Type
Full Time
Key Skills
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