Social Media Expert

Planning and executing social media strategies, creating and publishing content to a variety of platforms, and interacting with their communities and audiences. • Tracking certain performance metrics and measure and analyze the results of your social media efforts in order to build increasingly impactful campaigns. • Measure results by tracking metrics and insights on each platform. • Building social media strategy through competitive and audience research. • Setting up and optimizing company pages within each social media platform. • Writing clear, concise, and compelling content that will engage a reader / viewer that will soon become customers. • Staying up to date with the latest social media trends and platforms. • Creating, publishing, and sharing content across different social media platforms. • Building and maintaining a content calendar. • Commissioning usergenerated content and nurturing influencer relationships. • Cultivating, managing, and engaging with a brand's online community.