Digital Marketing Executive - Real Estate - Caliberly

Job Details

About the Job

Requirements:

• Bachelors degree in marketing, or a related field.
• Proven work experience as a Digital Marketing Specialist, preferably in the real estate industry or boutique agencies.
• Strong knowledge of SEO, including keyword research, on-page and off-page optimization, and analytics.
• Experience managing successful social media campaigns.
• Proficiency in running Google Ads and familiarity with other online advertising platforms.

Responsibilities:

• E- Marketing skills (Facebook, twitter, LinkedIn, blogs..etc.):
• Coordinates an effective web presence that positions company as a leader in soft skills
• Provides all target markets with up-to-date information about programs, services and activities
• Directs Web Services on the architecture, content and look & feel of the website in keeping with the brand
• Develops online marketing communications and media strategies including email campaign, management, search engine marketing, online media and promotions
• Stays up-to-date on the latest trends in interactive marketing/media and Search Engine Marketing
• Researching, Writing, Gathering, Organizing, And Editing Information For Publication On Web Sites Which May Consist Of Prose, Graphics, Pictures, Recordings, Movies Or Other Media Assets That Could Be Distributed By A Hypertext Transfer Protocol Server, And Viewed By A Web Browser
• Integrate Content Into New Or Existing Web Sites,
• Managing client Web Sites.
• Develop And Design Marketing Materials: Promotion, Social Sites (Facebook, Twitter, And LinkedIn), Email Shot Templates, Posters Flyers, Brochures, Business Cards, Letterhead, Certificates. Etc
• Regular Email, Fax, & Telephone Contact with Key Contacts.
• Pre/Post Adoption Presentations, And Product Training Sessions.
• Maintains Professional And Technical Knowledge By Attending Training Workshops; Reviewing Professional Publications; Establishing Personal Networks; Participating In Professional Societies.
• Contributes To Team Effort By Accomplishing Related Results As Needed.
• Liaising And Networking With A Range Of Stakeholders Including Customers, Colleagues, Suppliers And Partner Organizations
• Sourcing Advertising Opportunities And Placing Adverts In The Press Local, Regional, National And Specialist Publications
• Writing And Proofreading Marketing Materials Copy
• Organizing Photo Shoots;
• Maintaining And Updating Customer Databases;
• Conducting Market Research Such As Customer Questionnaires And Focus Groups;
• Contributing To, And Developing, Marketing Plans And Strategies;
• Evaluating Marketing Campaigns;
• Monitoring Competitor Activity;
• Supporting The Manager And Other Colleagues