Commercial Director

pstrongLocationstrong Hybrid travel to NorthamptonppstrongSalarystrong % bonus and car allowanceppstrongHoursstrong ppstrongOverviewstrongppAs the Commercial Director for Core brands you will be responsible for leading this successful and marketleading business through a period of agile transformation and continued growth as we bring our Core Brands (Staysure Avanti and ExPat) to even more customers drive efficiency in serving them and generate value through retaining and rewarding themppYou will be commercially relentless but good to be around a broadly knowledgeable generalist that can positively challenge from experience but is open to new ideas as well as challenge coming the other wayppYou will have a digital mindset and be credible to SMEs in the tribe In addition to ensuring that the Tribe delivers the roadmap and commercial performance you will support the team in making the right calls across Product Marketing and Digital working with the Tribe Leadership and wider ELT to steer the business from a longerterm delivery and strategy perspectiveppYou will ensure effective management of multiple distribution channels with deep understanding of the commercial levers and balancing commercial toughness with pragmatic and engaged relationship managementppstrongResponsibilitiesstrongbrpulliMaximising growth for the Core brands across all available channelsliliOptimising growth and financial performance through close management of the Core Brand P&LsliliGuiding the Tribe Leadership to deliver an outstanding experience for new and existing customersliliEnsuring that Core Brand marketing channels are managed efficiently whilst delivering the customer throughput to exceed business objectivesliliActing as the business owner of the Core Brand businesses a key decision maker both operationally and strategically as well as an external ambassador for the Core Brands with media rd party service providers and within the wider insurance market placeliliOptimising conversion performance and commercial outcomes using the key levers of marketing (volume and efficiency) VTQ and QTS conversion IPS and returningrenewing customer performanceliliProvide strategic direction and leadership for the Core Brands utilising internal and external inputs to ensure that brand business strategy products and pricing align to the vision and missionliliProvide excellent leadership to the Core Brand Tribe and other enabling teams utilising the balanced matrix organisational approach to get the most out of the resources available whilst making the Tribe an acknowledged centre of excellence within and outside of the GroupliliWork alongside Group teams (eg Rock Pricing Insurance Development) to win and effectively manage suprdsupparty relationships such as referral partnerships underwriters and distribution partnershipsliulpstrongEssential Skills and ExperiencestrongpulliGreat commercial acumen and highly numerateliliGeneral Insurance SME (personal lines ideally travel insurance)liliDeep knowledge of the dynamics of product comparison from a customer PCW and product provider perspectiveliliStrategic thinker able to turn vision into strategy and strategy into delivery and growthliliStrong empathetic leader and capable of forging highly effective and motivated teamsliliAdept at stakeholder managementliliHighly developed influencing skillsliliGood knowledge of digital trading and conversion optimisationliliWorking in a matrix andor agile team environmentliliP&L managementliliExperience working in high paced commercial and challenging trading environmentsliliExperience of working in or alongside digital and marketing teamsliliProven ability to negotiate optimum commercial terms externally and to win the support of stakeholders and colleagues for internal projects and strategiesliulpstrongDesirablestrongpulliExperience of leading tribes and squads in an agile environmentliliExperience of working in international markets with a high degree of complexityliliKnowledge of digital marketing channels and distribution ideally with agency side experienceliul