Manager, Multi-Platform Marketing (CBS WFOR)

CBS WFOR, Miami, has an awesome opportunity for a creative Multi-Platform Marketing Manager, which is considered the right-hand person to the Director of Creative Services. If you are looking for the next step in your career, then we are looking for you.

As a news leader, you will be responsible for conceptualizing, creating & executing visions for key marketing projects and multi-platform concepts. Additionally, this dynamic individual will identify opportunities, is an idea generator and loves Branding. The Multi-Platform Marketing Manager will also develop a deep understanding of the station brand and work together with the Director of Creative Services to identify and execute new creative opportunities that raises the bar, grows our audience, and drives results. Come join our growing team!


Responsibilities:

Lead creative process for campaigns and projects including concepting, production, and post-production with the willingness and ability to teach others
Produce/write/edit high-quality creative for brand multi-platform marketing projects
Help oversee day-to-day operations of the Creative Services Department, including attending/contributing to Content and Creative Strategy Meetings
Work with the Executive Producer of Impacting Communities (EPIC) to help connect station initiatives with community events
Other Projects as Assigned


Preferred Education, Experience, and Certification Requirements:

3-5 years experience in broadcast television or at a corporate marketing/creative agency
Knowledge of how to develop brand identities through multi-platform marketing
Excellent tease-writing skills and the ability to produce effective spots with great copy and sound use
Advanced knowledge of Adobe Creative Suite (Premiere, After Effects)
Proficiency in INews and WideOrbit a plus
Excellent time management and organizational skills in a fast-paced environment to manage deadlines
Able to work a flexible schedule when needed for stations priorities, included but not limited to News/Weather Events, Community partnerships, and public service initiatives.
Excellent interpersonal and communication skills

CBS News and Stations, brings together the power of CBS News, 28 owned television stations in 17 major U.S. markets, the CBS News Streaming Network, CBS News Streaming local platforms, local websites and (link removed), under one umbrella. CBS News and Stations is home to the nations #1 news program 60 MINUTES, the CBS News Streaming Network, the first 24/7 digital streaming news network, the award-winning broadcasts CBS MORNINGS, CBS SATURDAY MORNING, the CBS EVENING NEWS WITH NORAH ODONNELL, CBS SUNDAY MORNING, CBS WEEKEND EVENING NEWS, 48 HOURS and FACE THE NATION WITH MARGARET BRENNAN. CBS News and Stations provides news and information for the CBS Television Network, (link removed), CBS News Radio and podcasts, Paramount +, all digital platforms, and the CBS News Streaming Network, the premier 24/7 anchored streaming news service that is available free to everyone with access to the internet. The CBS News Streaming Network is the destination for breaking news, live events, original reporting and storytelling, and programs from CBS News and Stations top anchors and correspondents working locally, nationally and around the globe. CBS News streaming services, across national and local, amassed more than 1.01 billion streams in 2021. Launched in November 2014 as CBSN, the CBS News Streaming Network is available on 30 digital platforms and apps, as well as (link removed) and Paramount+. The service is available live in 91 countries. CBS News and Stations is dedicated to providing the highest quality journalism under standards it pioneered and continues to set in todays digital age. CBS News earns more prestigious journalism awards than any other broadcast news division.


Paramount is an equal opportunity employer (EOE) including disability/vet.

At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access. (link removed) as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to (e-mail removed) Only messages left for this purpose will be returned.