Senior Manager "VP Category Management"

Reporting to Head of Electronics, you are responsible for:

Performance Management of Category

Support Head of Electronics to achieve category target including category growth, market share and P&L, monitor e-commerce share of retail for Mobile category across all brands in Indonesia.

Monitor and manage key brand growth performance indicators, including but not limited to sales, customers, basket size

Collaborate and lead brand development with respective function teams, as well as coordinate closely with team in logistic & warehouse, marketing, finance, etc

Own and execute end-to-end onsite customer experience as well as backend content/catalog development to ensure smooth customer journey for Home Appliance category

Lead on the category campaign to deliver the campaign KPIs.

Lead the conversion rate improvement for focused category and meet the target for 100% improvement

Business Development and Strategic Brand Management

Establishing relationships and driving negotiations with leading brands and retailers, be responsible for the P&L of the brand.

Work with key brands to plan and deliver the brand driven online campaign;

Onboard new regional brands and retailers

Responsible for the growth of the top brands, meet & exceed the KPI; grow Lazada share of focused brand overall sales.

As the point of contact to key brands, managing communication and escalation, managing on the annual joint business plan.

Leading the campaign planning and the post campaign analysis for continuous improvement

Project Management and Internal collaboration

Manage and monitor the successful execution and roll-out of projects

Able to review BRD and participation on the UAT for onsite/product/tech features and tools, in collaboration with functional teams to improve brands enablement

Requirements

Bachelor s degree in commercial finance/ Marketing/Economics or related fields.

5 years experience in e-commerce, and/or Computer Laptop industry preferable

Good knowledge on the digital campaign planning and execution

Strong data analysis skills and knowledge of Microsoft Office

Entrepreneurial and creative mindset with well-developed interpersonal and leadership skills

Demonstrated ability to handle multiple tasks, to prioritize them and meet deadlines

Excellent written and verbal communication skills; fluent in English.