Analista Mercadotecnia

Core Responsibilities:

Development and build the accurate information to communicate key messages for campaigns and initiatives.
Support on strategy, coordination and execution on MARCOM and internal GTM Campaigns and initiatives.
Identify and execute new opportunities to enhance thought leadership and Ingredion Brand Awareness
Reach with MARCOM team Digital and Website metrics trough relevant content.
Work and coordinate with Design agency to support all campaigns and initiatives.
Support sales and marketing team with innovation days materials to deliver a successful experience to customers.
Co-create with MARCOM team and agency visual and concept design.
Broad knowledge and experience in content, audiences, competitors, global and local markets.
Support on the registration and control of MARCOM & Events Budget.
Desirable but no restrictive: Coordinate successful customer facing/virtual events: tradeshows, congress, etc.

Qualified candidates will have:

Marketing degree.
5+ years of total work experience with 3+ years experience as part of or leading marketing communications team, with
content

creation
experience.
Experience working with cross functional teams.
Experience on content creation, persuasive speaking and writing skills to delivery experience through multiple channels, expanding content for improving the end-user experience.
Strong communication skills.
Ability to identify global & local trends for content and events.
Previous experience in B2B AB marketing is preferred.
Demonstrate an ability to think strategically and translate strategy into actionable business plans.
Like to creatively explore multiple possibilities for addressing challenges and think out of the box to come up with the best solutions.
Experience in leading external vendors and agency partners.



Relocation Available:
No