Marketing Data Analyst (m/f/x)

Zizoo is the leading global boat rental platform on a mission to bring the joy of boat holidays to millions by digitalizing the nautical rental industry. We re making boat holidays easy to book through a set of products that target boat operators, travellers and B2B partners, with over 44,000 boats in over 500 destinations around the world. Named as one of Forbes top Travel Tech Startups Taking Europe by Storm , and backed by Europe's leading tech investors, Zizoo s team is growing fast as we continue to transform the travel industry, and want YOU to help us make it happen.

We are the next big thing in travel!

We are looking for a world-class Marketing Data Analyst to join our team in Berlin, and help us digitalize the nautical industry by delivering critical insights leading Zizoo to success.

Tasks

• Gathering, analyzing and interpreting data
• Preparing detailed reports and insights on consumer behaviour, marketing channels (attribution), competitors activities, outcomes, sales and website.
• Coordinate user intent and customer segmentation analysis across departments
• Forecast impact and hypothesize for conversion optimisation backlog
• Develop and maintain onsite customer funnel reporting
• Coordination of interdepartmental data for overall business insights
• Cluster data to reveal the performance of user segments
• A key player in developing state-of-the-art personalization and recommendations
• Working with the marketing team to inform and develop marketing strategies
• A key player in developing state-of-the-art personalization and recommendation

Requirements

• Experience in building user behaviour models, dashboards and reports (Tableau is a bonus)
• 2+ years of experience with Google Analytics & GTM (Other web analytics tools or Snowplow are a bonus)
• Proficiency in SQL, Python (or R)
• Familiar with accessing data in DWH or Data Lake
• Experience in building user behaviour models, dashboards and reports (Tableau is a bonus)
• Experience with clustering, ML, collaborative filtering, MBA or similar
• Advanced understanding of user behaviour data collection and analysis
• Ability to communicate complex information in an easy-to-understand format
• Working experience with data engineers and product managers, especially in providing product-centric insights
• Very curious, detail oriented and methodical
• Pragmatic and willing to take on responsibilities very rapidly
• Excellent English communication and storytelling skills

Benefits

• An opportunity to work in one of Europe's trending startups and with world-class leaders in travel and technology
• A transparent data-driven environment where good ideas flourish. Got a good idea? We ll test it!
• Experienced product and engineering teams with a track record of building global web applications
• Cutting-edge tech stack in a cloud environment
• An opportunity to progress professionally
• Supporting training and personal growth budget to use in your development
• Amazing perks and unlimited holidays!
• Team building events, workshops and outings
• A sailing holiday for the whole team
• And, of course, boat holiday discounts!

We're looking forward to receiving your application!