Senior Associate - PR

About Pepper Interactive:An award-winning integrated communications firm, specialising in PR, Social Media and Visual Communications. With offices across India, U.S. and Canada, Pepper works extensively with clients in automotive, technology, healthcare, lifestyle, sports and various startups. More about the company at www.pepperpr.in

What Will Your Role Entail:The Senior Associate will be responsible for media relations, research and content development, ensuring the strategies are executed effectively for the company s clients, maintaining required documentation, provide assistance to train junior team members.

KRAs:

• Responsible for implementing integrated marketing communications programs, which extends to public relations, social media and visual communications
  
• Assist in the development of required strategies by providing the necessary research, media intelligence or other information
  
• Ensure the required deliverables are met effectively, as per the clients requirements and the strategy
  
• Lead / assist in client servicing, managing day-to-day communications with clients
  
• Assist the manager train / mentor the team, and ensure the team is aligned towards the strategic direction of the company and its clients
  
• Assist in developing business presentations for the organizations current and prospective clientele
  
• Responsible for maintaining the quality of work and all processes are duly followed
  
• Maintain a strong relationship with key media publications, influencers, and monitor ongoing trends, topics, news, and other relevant information
  
• Analyse PR or digital campaign results, responses and gaps
  
• Develop reports as required for the company or its clients
  
• Support implementation of company initiatives and work closely with management to optimize the effectiveness of the resources and investments.
  

Requirements

• Have proven work experience of at least 4 years in a reputed public relations agency in India
  

• Possess strong communication, research & interpersonal skills
  

• Be highly creative and possess strategic planning skills, exceptional writing and editing skills
  

• Have excellent media relations, preferably in technology, healthcare or automotive sectors
  

• Possess the energy and drive to accomplish goals, meet deadlines, and find solutions
  

• Must be highly organized and have the ability to handle multiple projects simultaneously
  

• Ability to collaborate and communicate effectively with internal and client teams at all levels
  

• Flexibility, Determination, and ability to cope under pressure
  

• Be willing to travel on deputation/transfer/assignment to any of the company s branch/liaison offices in India or abroad.