Lead the development of STRAP and AOP and associated regional product strategies and roadmaps
Define and clearly articulate a growth plan
Define the market, key competitors, customer buying processes and appropriate customer segments
Identify marketing opportunities by identifying customer requirements; defining market, competitor’s share and competitors strengths and weaknesses; forecasting projected business
Generate forecast assumptions, early product forecast to guide team and management decision making
Identify and lead growth initiatives in KSA
Establish annual business plan (revenue and operating profit income) and ensure business execution to meet or exceed annual revenue and operating income targets
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