Managing social media content (organic and commercial) that includes building the monthly content calendar (in collaboration with the agency, product owners and departments as HR, PR, and Zain Business).
Defining annual and quarterly social media KPIs and focus on achieving them.
Managing and executing social media campaigns through audience identification, benchmarking, campaign testing, platform determinations and ongoing optimization to achieve the desired KPIs.
Managing social media listening tools and performance dashboards providing detailed reporting.
Staying up to date with the latest social media best practices, trends, technologies along with ensuring a certified status on social media platforms.
Monitoring SEO and user engagement on social media platforms as well as suggesting content optimizations.
Showing a positive attitude to learning and handling tasks efficiently.
Managing social media influencers and overseeing the production of their organic and commercial content.
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