Looking for the role of General Marketing Sales Executive role in driving the sales and marketing efforts of a company. Their responsibilities typically blend marketing activities with sales goals to enhance brand awareness increase customer acquisition and grow revenue.
The common roles and responsibilities for a General Marketing Sales Executive:
1. Sales Strategy & Planning
- Develop Sales Plans: Work with the sales and marketing teams to create sales strategies that align with overall company objectives.
- Set Targets: Establish realistic sales targets and work towards achieving them within specified timelines.
- Market Research: Analyze market trends customer needs and competitor activities to identify opportunities for growth.
2. Lead Generation & Customer Acquisition
- Lead Generation: Use various marketing channels (digital marketing events email campaigns etc.) to generate leads for the sales team.
- Prospecting: Reach out to potential customers and businesses through cold calls emails or social media to initiate sales conversations.
- Build Relationships: Develop and maintain longterm relationships with key clients prospects and partners.
3. Sales Presentations & Negotiations
- Product Presentations: Present and demonstrate products or services to potential clients tailoring the pitch to meet their needs.
- Negotiation & Closing: Negotiate pricing terms and contracts and work to close deals successfully.
- Customer Consultation: Provide expert advice and recommendations to clients understanding their pain points and offering relevant solutions.
4. Marketing Campaign Support
- Collaborate on Campaigns: Work closely with the marketing department to help plan execute and evaluate campaigns that support sales objectives.
- Content Creation: Assist in the creation of marketing materials (brochures presentations email templates) that align with sales goals.
- Promotions & Events: Help coordinate promotional events product launches webinars and other initiatives to engage customers and prospects.
5. Customer Relationship Management (CRM)
- CRM Usage: Maintain and update customer information in CRM systems to track interactions sales progress and customer satisfaction.
- FollowUps: Regularly follow up with existing customers to ensure satisfaction resolve issues and identify upsell or crosssell opportunities.
- Customer Feedback: Collect and relay customer feedback to improve products or services and inform marketing strategies.
6. Performance Reporting & Analysis
- Sales Reporting: Provide regular sales reports tracking performance against targets identifying trends and suggesting improvements.
- Market Analysis: Assess market conditions and provide insights on how to adjust strategies to meet sales and marketing goals.
- Campaign Effectiveness: Measure the effectiveness of marketing campaigns and provide feedback to refine future efforts.
7. Collaboration & CrossFunctional Coordination
- Team Collaboration: Work closely with sales marketing and product teams to ensure alignment on goals and strategies.
- CrossDepartmental Communication: Regularly communicate with different departments to ensure consistency in messaging and brand positioning.
8. Brand Awareness & Promotion
- Brand Advocacy: Act as a brand ambassador promoting the companys products or services in a positive light.
- Social Media Engagement: Participate in social media activities to promote the brand and engage with customers or prospects.
- Customer Retention: Develop strategies to retain customers and turn them into repeat buyers or brand advocates.
9. Budgeting & Financial Management
- Budgeting: Assist in managing marketing and sales budgets by ensuring costeffective use of resources for campaigns and initiatives.
- Cost Control: Ensure that marketing and sales expenditures stay within the budget while still meeting performance goals.
10. Training & Development
- Sales Training: Participate in or help coordinate training sessions to keep sales skills sharp and uptodate with industry trends.
- Professional Growth: Continuously learn new marketing and sales strategies tools and techniques to stay competitive in the field.
11. Customer Support & Problem Resolution
- Customer Service: Provide ongoing support to clients addressing their questions or concerns related to products or services.
- Issue Resolution: Assist in resolving customer complaints or challenges ensuring positive customer experiences.
Required Skills & Qualities:
- Strong communication and interpersonal skills.
- Knowledge of sales processes and marketing strategies.
- Proficiency in CRM software (e.g. Salesforce HubSpot).
- Ability to work collaboratively and handle multiple tasks simultaneously.
- Goaloriented with a focus on achieving sales targets.
- Creative thinking for problemsolving and marketing campaigns.
Job Type: Fulltime
Pay: RO350.000 RO450.000 per month
Education:
Experience:
- 6Years: 3 years (Preferred)
This job has been sourced from an external job board.
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