About Calo
Launched in November of 2019 Calo is on a mission to make healthy easy. Were a team of dedicated people driving this mission by providing better faster and cheaper ways to access food through technology.
Where this role fits in our mission
Were looking for a star player to join our Marketing department to enable our marketing efforts across the region
What youll be working on
- Conduct market research to find answers about consumer requirements habits and trends
- Brainstorm and develop ideas for creative marketing campaigns
- Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization advertising influencers partnerships etc.)
- Liaise with social media influencers to execute promotional campaigns
- Collaborate with customer experience and other departments to build brand awareness and marketing efforts
- Plan and execute initiatives to reach the target audience through appropriate channels (social media email banners etc.)
- Assist in analyzing marketing data (campaign results conversion rates traffic etc.) to help shape future marketing strategies
- Undertake individual tasks of a marketing plan as assigned
Ideal candidate
- Proven experience as a marketing specialist or similar role
- Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
- Demonstrable experience in marketing data analytics and tools
- Solid computer skills including MS Office marketing software (Adobe Creative Suite & CRM) and applications (Web analytics Google Adwords etc.)
- Wellorganized and detailoriented
- Exceptional communication and writing skills
- Commercial awareness partnered with a creative mind
- BSc/BA in marketing communications or equivalent
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