Position Overview
The Graphic Designer for Oryx Universal College s Market Engagement Department is responsible for creating visually impactful and brandconsistent graphics that support the college s marketing initiatives. This role plays a critical part in shaping the college s image crafting design solutions for both digital and print media that enhance OUC s outreach and engagement with students stakeholders and the broader community.
Key Responsibilities
Graphic Design and Visual Content Creation
- Design digital and print materials including brochures flyers posters social media assets website graphics email templates and event collateral.
- Develop innovative visual concepts that align with OUC s brand identity and appeal to a diverse audience.
- Ensure highquality onbrand visual content across all marketing platforms.
Brand Identity and Consistency
- Uphold and enforce OUC s brand guidelines ensuring all materials are visually consistent and adhere to college branding standards.
- Maintain a unified and professional look across all graphics reflecting OUC s mission and values.
Social Media and Digital Marketing Support
- Design graphics for social media posts advertisements and digital campaigns that drive engagement and align with current trends.
- Collaborate with the social media team to create engaging visual content that enhances the college s online presence.
Collaborative Project Work
- Work closely with the Market Engagement team to understand project requirements objectives and timelines.
- Collaborate with other departments such as Admissions and Academic Affairs to create targeted designs for specific initiatives and events.
Printing and Production Management
- Coordinate with print vendors for the production of printed materials ensuring quality and adherence to specifications.
- Prepare printready files reviewing proofs and managing print production timelines.
Creative Ideation and Continuous Improvement
- Contribute fresh ideas for visual storytelling new design trends and creative approaches to college branding.
- Regularly seek feedback to improve design quality and enhance effectiveness.
Requirements
Skills and Qualifications
- Educational Background: B A recognised qualification in Graphic Design Multimedia Digital Media Visual Arts or a related field. A Bachelors degree would be a definite advantage.
- Experience: 2 years of experience in graphic design preferably within marketing or higher education.
- Technical Skills:
- Proficiency in Adobe Creative Suite (Photoshop Illustrator InDesign) and other design software.
- Strong understanding of design principles typography color theory and layout composition.
- Attention to Detail: High level of accuracy in all aspects of design with a keen eye for detail and aesthetics.
- Project Management: Ability to prioritize tasks manage multiple projects and meet tight deadlines.
- Communication: Strong verbal and visual communication skills to effectively convey design ideas and collaborate with team members.
Preferred Attributes
- Familiarity with UX/UI design principles and basic understanding of web design tools.
- Knowledge of social media platforms digital marketing and best practices for online visuals.
- Experience working with print vendors and managing production processes.
- Ability to work both independently and collaboratively in a team setting.
Skills and Qualifications Educational Background: A recognised qualification in Graphic Design, Multimedia, Digital Media, or a related field. A Bachelor's degree would be a definite advantage. Experience: 3+ years of experience in multimedia design, preferably in a marketing or educational setting. Technical Skills: Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects). Strong understanding of video production equipment, editing software, and graphic design tools. Creative Aptitude: Ability to create innovative, eye-catching designs and videos that appeal to diverse audiences. Project Management: Excellent organizational skills and the ability to manage multiple projects with tight deadlines. Communication: Strong verbal and written communication skills to effectively convey design ideas and collaborate with team members. Preferred Attributes Experience in web design, content creation, or branding within a college or university setting. Familiarity with UX/UI principles and responsive design for web and mobile applications. Knowledge of social media platforms, trends, and best practices in digital marketing. Ability to work independently while collaborating effectively within a team.