Senior Brand Manager - Kenvue

Kenvue is currently recruiting for:

Senior Brand Manager

This position reports to KSA Head of Marketing and is based at Saudi Arabia Jeddah.

Who we are

At Kenvue we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science were the house of iconic brands including Neutrogena Aveeno Tylenol Listerine Johnsons and BANDAID Brand Adhesive Bandages that you already know and love. Science is our passion; care is our talent. Our global team is made up of 22000 diverse and brilliant people passionate about insights innovation and committed to delivering the best products to our customers. With expertise and empathy being a Kenvuer means having the power to impact the life of millions of people every day. We put people first care fiercely earn trust with science and solve with courage and have brilliant opportunities waiting for you! Join us in shaping our futureand yours.

What you will do

The Senior Brand Manager is responsible for Implementing marketing strategy for respective brands to meet established sales and market share targets; conducts market analysis; monitors and analyzes product performance market trends consumer behavior; monitors sales volume revenues and forecasts. Team player and individual contributor that is fully proficient in applying marketing startgies that postivly impact brands mental & physical avaiabliity that eventually results in better brand performance on market share topline and bottomline:

• Own the brand P&L and be ultimate responsible of growing market share driving Consumption top line sales growth as well as profits for his/her respective brands.

• Work closely with the Head of Marketing to develop and define local brand and marketing strategy and growth drivers. Bring these strategies to life with system engagement and activation of touchpoints innovation pipeline and optimizing portfolio.

• Lead ATL & BTL marketing strategy implementation for his/her respective brands. Ensuring strategy & execution are delivering brand media plans and are done on a timely manner and delrivng Brands KPIs. Build BTL plans in sync with ATL ensuring 360 campaings are executed smoothly with impact. Ensure omnichannel approach is followed.

• Establish and actively engage with the cross functional teams. Lead and fully present his/her brands in the S&OP cycle as well as CPM (Category Performance Review) meetings.

• Analysis: Develop strong consumer category and market insights in cooperation with the Business and Consumer Insights team ensuring that all strategies/actions and plans are anchored in solid locally relevant insights; being well versed with Nislesn Retail Audit Kantar House Hold Panel data Brand health trackers and post campaign media reports.

• Manage brand budget planning in a compliant and efficient way.

• Identify profitable growth opportunities with short & longerterm perspective

• Be up to date with the local market influencers / stakeholders / beauty trends. Develop relationship with them and integrate PR into your campaigns. Constantly train the commercial teams merchandisers on the brand RTBs/Benefits and lead beauty advisors.

• RAMET Marketing Hubteam: Create maintain relationship with the brand hubteams by ensuring a close collaboration and alignment on strategies and projects building system excitement and commitment behind those projects.

What we are looking for

Core Competencies:

• Owner Mindset: takes accountability ensuring productive efficient execution against priorities. Sets ambitious realistic goals removes obstacles to ensure high quality results

• Daring Spirit: develops ideas is empowered and gains others commitment. Seizes opportunities that can deliver the greatest value. Promotes an environment of creative thinking and innovation

• Outsidein Focus: Shares and adopts ideas in and outside the company (entrepreneurial thinking). Leverages insights to inform actions or gain support. Embraces change

Functional Competencies:

• Builds Brand Value: understands the external environment (competitive and market) and identifies new sources of opportunity. Interrogates data to identify core business levers. Balances facts with intuition to distill complex opportunities into compelling business cases. Understand the operational fundamentals in KSA market and suadi/locals consumers habits and behaviors. Leverages analytical rigor to prioritize and allocate resources effectively. Measures financial and equity impact of investments. Deploys discipline and process to improve impact and speed to market

• Builds Brand Love: seeks understanding of fundamental human needs and behaviors. Pursues innovation and change with an entrepreneurial mindset of continuous improvement. Persuades and inspires others (consumers agency cross functional teams system customers suppliers marketing team)

• Understanding and experience in the KSA market and/or the retail channels.

• Strong marketing understanding and good commercial/customer understanding

Educational Requirements:

• University degree in marketing or similar. MBA is a plus.

• At least 7 years of experience in marketing in FMCG. Commercial and customer marketing is a plus.

• Fluent in English and Arabic written and spoken

• Analytical & Strategic thinking

• Communication skills Presentation skills Problem solving and decision making

Whats In It For You

• Competitive Benefit Package

• Paid Company Holidays Paid Vacation Volunteer Time & More!

• Learning & Development Opportunities

• Employee Resource Groups

Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity age national origin or protected veteran status and will not be discriminated against on the basis of disability.