Social Insights Analyst

At Thoucentric we work on various problem statements.

• The most popular ones are
  
• Building capabilities that address a market need basis our ongoing research efforts
  
• Solving a specific use case for a current or potential client based on challenges onground
  
• Developing new systems that help be a better employer and a better partner to clients
  
• All of these need the best of minds to work on them daytoday; and we do exactly that!
  
• Your contribution to organization development is as important as outward facing consulting.
  
• We are invested in both employee growth and client success!
  
• Work with technical and business teams to develop robust insights create data narratives and leverage social media data to define metrics.
  
• Build business insights capabilities passionate about solving complex problems with data; adding a new perspective to existing solutions and making business decisions based on careful and thoughtful analysis.
  
• Develop a deep understanding of sentiment analysis contextual data mining social listening and data annotation for Airbnb products and services.
  

A Typical Day:

• Execute projects with regular direction; providing constant updates to business stakeholders analytics management and deliver against agreed timelines.
  
• Mine data to identify patterns and correlations among the various data points
  
• Ensure the availability of data quality and data integrity for analysis and reporting working closely with global insights and India analytics functions.
  
• Execute adhoc reporting data investigations uncover root causes prioritize demands and build standard scorecards on emerging social media topics.
  
• Understand and solve business problems within assigned scope using relevant analytical tools and build long term scalable solutions involving descriptive diagnostic and predictive analytics.
  
• Understand how to best measure the performance of Airbnb products and business through new metrics and dimensions.
  
• Present and drive ideations solutions and progress updates to the business stakeholders.
  
• Set a roadmap for projects up to a month ahead after consulting with the team manager considering timelines and resources.
  

Requirements

• 46 years of industry experience and a degree (Bachelors or Masters) in digital marketing business analytics or a related field.
  
• Good communication and collaboration skills with the ability to work effectively with internal teams in a crosscultural and crossfunctional environment.
  
• Ability to conduct rigorous analysis and communicate conclusions to both technical and nontechnical audiences
  
• Proven track record of delivering valuable insights and influencing business impact through analytics.
  
• Beginner level understanding of analytical frameworks statistical methodologies and reporting tools such as Tableau/Power BI.
  
• Intermediate to advanced level proficiency in social media tools such as Talkwalker Sprinklr Brandwatch etc and data annotation methodologies using social media data.
  
• Advanced level expertise in presentation tools like Keynote Google Slides and PowerPoint.
  
• Handson experience partnering with internal teams to drive action and providing expertise and direction on insights generation root cause analysis and metric measurement.
  
• Have a positive and solutionoriented mindset with an ability to maintain confidentiality and objectivity.
  
• Exceptional problemsolving abilities selfmotivation and ability to work autonomously taking ownership of projects and driving them to completion.
  
• Strong organizational and time management skills with the ability to manage multiple priorities and meet deadlines.
  
• Knowledge and understanding of NLP techniques using textual data would be a plus
  

Benefits

What a Data Scientist Role at Thoucentric will offer you

• Opportunity to define your career path and not as enforced by a manager
  
• A great consulting environment with a chance to work with Fortune 500 companies and startups alike.
  
• A dynamic but relaxed and supportive working environment that encourages personal development.
  
• Be part of One Extended Family. We bond beyond work sports gettogethers common interests etc. Work in a very enriching environment with Open Culture Flat Organization and Excellent Peer Group.
  
• Be part of the exciting Growth Story of Thoucentric!