Job Description
Overview: PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $79 billion in net revenue in 2021 driven by a complementary beverage and convenient foods portfolio that includes Lays Doritos Cheetos Gatorade PepsiCola Mountain Dew Quaker and SodaStream. PepsiCos product portfolio includes a wide range of enjoyable foods and beverages including many iconic brands that generate more than $1 billion each in estimated annual retail sales.
Main Purpose: To develop Account Business Plan and make sure it is implemented to deliver/ exceed the planned volume revenue and profit targets for assigned customers.
Responsibilities:
- Develop Customer Account Plan for the allocated accounts that are aligned across the business system. Specifically:
- Phased volume revenue net revenue per/kg spend and gross profit targets.
- Visibility & Access Points Strategy which fits stores types and ensure targets achievements.
- Manage & Agree on optimal items range which meet the shopper profile for allocated customers.
- Jointly Plan with customers Annual Activity Calendar which ensures Targets Achievements.
- Keep SSFL brands dominant inside stores to reflect its market leadership.
- Dominate Stores openings.
- Prepare monthly brief to all Field Team which contains all details related to the Confirmed Activities with Customers (items quantity displays prices POSM mechanics etc).
- Negotiate and sign the CDA with customer on time and as per AOP and Financial Guidelines.
- Personally penetrate the customer vertically and horizontally to build strong professional relationships that can be leveraged to gain commitment to the proposed plans. Additionally lead and coordinate other fieldmanaged accounts by supporting the Regional Managers in their penetration within the allocated accounts.
- Undertake an annual business review with the customer that involves all relevant personnel reviews what has worked and presents the year ahead at a strategic level.
- Gain commitment from key customer decision makers to the account plan initially and on an ongoing basis.
- Develop an excellent Business Relation with Customer Head Office Team & SSFL Management Team as well as at Stores Levels.
This job has been sourced from an external job board.
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