Marketing Manager FMCG-Bahraini - Career Maker

As a Marketing Manager in the Fast Moving Consumer Goods (FMCG) industry you will be responsible for developing and executing strategic marketing initiatives to drive brand awareness increase market share and ultimately maximize sales within the highly competitive FMCG market. You will lead a team of marketing professionals collaborate with crossfunctional teams and leverage market insights to develop and implement effective marketing campaigns.

• Develop comprehensive marketing strategies aligned with business objectives and target consumer demographics.
• Lead market research efforts to identify consumer trends competitor activities and opportunities for growth.
• Oversee the development and execution of integrated marketing campaigns across various channels including digital traditional media and instore promotions.
• Collaborate with product development teams to ensure alignment between product offerings and consumer preferences.
• Manage the marketing budget effectively allocating resources efficiently to achieve maximum ROI.
• Analyze campaign performance metrics and market data to optimize strategies and tactics.
• Build and maintain strong relationships with key stakeholders including retailers distributors and advertising agencies.
• Stay updated on industry trends emerging technologies and consumer behaviors to drive innovation in marketing strategies.
• Provide leadership and mentorship to the marketing team fostering a culture of creativity collaboration and accountability.
• Ensure compliance with regulatory requirements and industry standards in all marketing activities.