Social Media Manager

Overview:

Key Responsibilities:

• Develop and execute social media strategies to increase brand awareness and engagement
• Create engaging and onbrand content for various social media platforms
• Analyze and report on social media performance using relevant tools
• Manage social media advertising campaigns and budgets
• Stay updated on the latest social media trends and best practices
• Collaborate with other teams to ensure brand consistency
• Respond to comments and customer inquiries in a timely and professional manner
• Oversee social media accounts design and layout
• Monitor and manage online reviews and reputation
• Create and manage social media editorial calendars and schedules
• Identify and engage with social media influencers
• Contribute to the development of social media policies and procedures
• Stay informed about industry trends and tools for social media management
• Generate actionable insights from social media data
• Implement social media contests and promotions

Required Qualifications:

• Bachelors degree in Marketing Communications or related field
• Proven work experience as a Social Media Manager or similar role
• Demonstrable experience with social media management and analytics tools
• Excellent copywriting and editing skills
• Knowledge of SEO keyword research and Google Analytics
• Strong understanding of social media KPIs and metrics
• Experience with social media advertising and budget management
• Ability to interpret social media data and generate insights
• Uptodate with the latest trends and best practices in social media
• Exceptional communication and interpersonal skills
• Creative mindset with the ability to think outside the box
• Proven track record of successful social media campaigns
• Strong organizational and timemanagement abilities
• Experience in crisis management and online reputation management
• Ability to work effectively in a fastpaced dynamic environment

social media strategy,content creation,analytics,copywriting,community management,digital marketing,creativity,communication