Summary:
We are looking for someone who will Develop and execute strategies for new product programming initiatives
Responsibilities:
- Build on understanding of Culture and Entertainment consumption trends to drive higher engagement and a deeper connection with the Artists and Fans
- Oversee 'lifecycle of a song' programming across on-platform and playlist ecosystems and the broader user experience
- Conduct metrics-based analysis of programming campaigns
- Contribute to YouTube Music's global programming & content strategy team and its efforts to drive improvements and innovative features on behalf of users worldwide, mainly for a US audience
- Support partner and technical teams to troubleshoot customer-facing issues
Skills/ Education/ Experience:
- Bachelor's degree or equivalent practical experience required
- 3+ years in a programming role in Radio / online digital music content business
- Successful track record of delivering user engagement through building multi platform experiences and communities
- Excellent written, presentation and verbal communication skills
- Passionate about music, with a deep understanding of local entertainment industries
- Working knowledge of content in Hip-Hop, Pop, Rock & Metal, Indie & Alternative, or R&B
- Strong programming and creative skills - ability to craft messaging and work with design and production resources to drive creative execution
- Strong analytical skills; ability to analyze research or performance data and apply that analysis to optimize our programming strategy
- Digital native, with strong technical skills. Comfortable with content management tools.
- Strong understanding of the competitive landscape and knowledge of short form and long form video content
- Comfortable working in a fast changing environment
- Ability to work across functions and divisions, with global teams, and deliver measurable results
Skills :