Marketing Manager

Tangerine is a successful, growing group of businesses based in the delightful seaside town of Lytham St Annes . We are a family business from Farming Roots.

The Group consists of three divisions VetPlus a global leader in companion animal nutraceuticals, Agri Lloyd, an agriculture focused unit and Mill Farm Sports Village a multi-purpose leisure complex incorporating a fully owned football club with associated facilities.

We are #TeamTangerine

About the role

Mill Farm Sports Ventures is an ambitious company with an entrepreneurial spirit and huge plans for growth. This is an exciting opportunity to join a fantastic development with a forward-thinking team and put our beautiful hotel, restaurants and banqueting facilities on the map.

Main Duties:

• Identify new opportunities through thorough market and competitor analysis
• Keep up to date with all competitive developments
• Lead product development
• Constantly strive to improve the existing product offering
• Build strong relationships with industry leaders
• Ensure the Brand Guidelines are complied with
• Clearly define best practice for the use of marketing and promotional materials
• Ensure brand compliance and integrity
• Work with the team to develop new literature as required

• Manage and build good working relationships with key agencies
• Develop advertising campaigns to complement campaigns and seasonal activities
• Negotiate the best possible rates

SOCIAL MEDIA / WEBSITE

• Evaluate, improve and manage the social media and internet-focused marketing strategy in conjunction with the Digital Marketing Team
• Developing and managing digital assets, such as websites & social media profiles.
• Creation and publication of all digital marketing materials in line with marketing plans and brand guidelines.
• Manage and improve lead generation campaigns, measuring results
• Lead for our websites, responsible for harmonising messaging and consolidating content production throughout our business in a consistent manner.
• Drive website traffic through email marketing, pay per click (PPC), social media and other key sources

PROMOTIONAL ITEMS

• Help select and agree a range of promotional items

Do you have:

• Marketing degree
• Experience in hospitality marketing
• Demonstrable new product development experience, from concept to launch as part of a team
• Excellent communication
• Be well organised and a good time manager
• Strong IT ability

Our focus on Diversity and Inclusion is at the centre of our company values. We promote a culture of inclusion in everything we do at #TeamTangerine