Our client is one of the biggest Consumer goods companies in Vietnam who is searching for experienced talent to join their BOM team:
- Product messaging and positioning Develop product positioning and messaging that resonates with customers and differentiates our product from its competitors
- Content Development Conceptualize and craft educational product and solution content for a variety of platforms
- Market, customer, and competitive analysis - Be the authority on the customer, the industry trends, and the other industry players
- Sales enablement Craft region-agnostic high-value sales tools, training, and collateral
- Demand generation Develop and implement strategies to drive awareness and demand
- Evangelism Serve as a company spokesperson and go-to product expert.
Requirements
- BA/BSc degree in Marketing or related majors
- At least 3+ years of work experience in a similar position
- Attested experience constructing marketing plans encompassing strategy, customer research, competitive analysis, product requirements, messaging, pricing, etc
- Experience initiating and driving a range of GTM programs including, webinars, trade shows, social media, content marketing etc.
- Ability to effectively lead, inspire, and mentor direct and indirect reports
- Demonstrable experience collaborating with cross-functional teams, across geographies, including executive management, product management, operations, sales and marketing
- Excellent presentation, written, and verbal communication skills, with an eye for quality and attention to detail
BA/BSc degree in Marketing or related majors At least 3+ years of work experience in a similar position Attested experience constructing marketing plans encompassing strategy, customer research, competitive analysis, product requirements, messaging, pricing, etc Experience initiating and driving a range of GTM programs including, webinars, trade shows, social media, content marketing etc. Ability to effectively lead, inspire, and mentor direct and indirect reports Demonstrable experience collaborating with cross-functional teams, across geographies, including executive management, product management, operations, sales and marketing Excellent presentation, written, and verbal communication skills, with an eye for quality and attention to detail