Senior Executive - Paid Media
Senior Executive - Paid Media
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Job Description
- Develop and execute media buying strategies across digital channels such as display social media search video and programmatic platforms.
- Research and analyse market trends audience insights and competitor activity to inform media planning and buying decisions.
- Negotiate media buys including pricing placementsand added value opportunities to ensure optimal campaign performance within budget.
- Collaborate with creative teams to develop compelling ad creatives and messaging tailored to target audiences.
- Monitor campaign performance and conduct ongoing analysis to optimise media spend targeting and creative elements for maximum ROI.
- Stay abreast of emerging media trends technologies and best practices to continually improve campaign effectiveness.
- Build and maintain relationships with media vendors publishers and ad networks to stay informed about new opportunities and negotiate favourable terms.
- Bachelors degree in Marketing Advertising Communicationsor related field.
- Years Of Experience In Media Buyingpreferably agency or advertising environment.
- Proven Track Record Of Planning And Executing Successful media campaigns across digital channels.
- Strong Negotiation Skills and ability to build and maintain relationships with media vendors.
- Analytical mindset with proficiency in data analysis tools and platforms.
- Excellent Communication Skillsboth written and verbal.
- Ability To Work Effectively in a Fastpacedcollaborative environment and manage multiple projects simultaneously.
- Familiarity with adtech platforms such as GoogleAds Facebook Ads Manager DV360 Google analytics GTM etc. is a plus.
Employment Type
Full Time
Company Industry
Key Skills
- Mac Os
- J Plus Plus
- Content Marketing
- Jni
- Back Office
