Product Marketing Manager Local Unit

Job Description

Hi there!
We are Semrush a global IT company developing our own product a platform for digital marketers. New stars are born here so dont miss your chance.
This is our role as Product Marketing Manager for idea generators planning geniuses and naturalborn analysts.

Tasks in the role

• Manage inbound marketing and lifecycle communications for Semrush Local tool suite
• Leading marketing materials production: emails landing pages videos banners and decks together with design content and video production teams
• Manage monitor and optimize the product funnel and user journey from activation & conversion to premium and retention
• Drive competitive analysis and marketing research
• Lead user interviews and translate user feedback into product and marketing improvements

Requirements

Who we are looking for

• Product marketing manager with 35 years of experience in SaaS companies with focus on SMB and MidMarket segments
• Proven track record in new SaaS B2B product launches
• Knowledge of SEO social media email or content marketing
• An excellent storyteller
• Datadriven
• Exceptional attention to detail
• A smart relationshipbuilder
• Excellent English

They say there are no perfect candidates but that might well be you if

• You share our common values: Trust as we prefer to speak up and be our true selves; Sense of Ownership as its not worth wasting time on something you dont believe in; and enthusiasm for Constant Change as we are always looking to make things better

A bit about the team

The Local Unit of Semrush is dedicated to helping businesses with physical location and SABs to rank higher in local search results and attract more nearby customers. Through a wide range of solutions for Local Marketing such as listing management GBP optimization map rank tracking and review management we enable businesses worldwide to achieve growth by gaining and retaining loyal customers with less effort.

We will try to create all the right conditions for you to work and rest comfortably

• Its up to you to decide what work format works best for you. You can #wfo #wfh or mix both.
• Flexible working day start
• Unlimited PTO
• Hobby benefit
• Breakfast snacks and coffee at the office
• Corporate events
• Training courses conferences
• Gifts for employees

Finally a little more about our company

Weve been developing our product for 15 years and have been awarded G2s Top 100 Software Products Global and US Search Awards 2021 Great Place to Work Certification Deloitte Technology Fast 500 and many more. In March 2021 Semrush went public and started trading on the NYSE with the SEMR ticker.
users in America Europe Asia and Australia have already tried Semrush and over 1000 people around the world are working on its development. The Semrush team is constantly growing.

Semrush is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race religion creed color national origin sex pregnancy sexual orientation gender identity gender expression age ancestry physical or mental disability or medical condition including medical characteristics genetic identity marital status military service or any other classification protected by applicable local state or federal laws. All employment decisions are based on business needs job requirements merit and individual qualifications.