Job Title: Lead Brand and Content
Location: Gurgaon India
Experience: 5 to 8 years in brand marketing and content marketing
About Us:
Our client is a dynamic and innovative health care startup dedicated to providing innovative services in the health care domain.
Role Overview:
We are seeking a talented and creative individual to join our team as a Lead for Brand and Content. The ideal candidate will have a passion for storytelling a keen eye for design and a proven track record of increasing followers and engagement on social media platforms.
Key Responsibilities:
- Develop and execute the brands content strategy across various channels including social media website blogs email campaigns and more.
- Create compelling and engaging content that resonates with our target audience and communicates our brands message effectively.
- Lead the development of brand narratives and ensure consistency in messaging across all touchpoints.
- Collaborate with crossfunctional teams including marketing design and product to create integrated marketing campaigns.
- Manage and grow our social media presence by curating content engaging with followers and implementing strategies to increase followers and drive engagement.
- Stay uptodate with industry trends and best practices in brand marketing content marketing and social media.
- Analyze performance metrics and provide insights to optimize content and marketing strategies.
- Lead and mentor a team of content creators and designers fostering a culture of creativity and excellence.
Requirements:
- Bachelors degree in Marketing Communications or related field.
- 5 to 8 years of experience in brand marketing and content marketing with a focus on storytelling and creative content development.
- Proven track record of successfully increasing followers and engagement on social media platforms.
- Excellent written and verbal communication skills with a strong attention to detail.
- Creative thinker with a passion for storytelling and a good sense of design aesthetics.
- Strong project management skills with the ability to multitask and meet deadlines in a fastpaced environment.
- Experience with social media management tools analytics platforms and content management systems.
- Leadership skills with the ability to inspire and mentor a team.
Benefits:
- Competitive salary
- Health insurance
- Flexible work hours
- Professional development opportunities
- Dynamic and inclusive work culture
social media management,project management,storytelling,social media,leadership,campaigns,design aesthetics,content marketing,brand marketing,design